The Lego Company History

There’s something special in the view of your Lego pack that brings you right back to your childhood. For most, the small hinders were a necessary part of their particular early years and helped condition their visuallization and ingenuity. Now, Lego’s development processes are really advanced plus the company can be working hard to stay ahead of the shape on sustainability.

When Ole Kirk Christiansen started his first manufacturing in Billund, Denmark, in 1932 having been determined to make the best development toys out there. He started by using cellulose acetate to produce the small stones, but down the road switched to acrylonitrile butadiene styrene (ABS plastic), which is still utilized today.

A key ingredient for the success on the Lego program was the simple fact that every piece match all the others – the bricks could possibly be combined in 915, 103, 765 various ways, according to a 1992 Profano catalogue. The corporation also develop a new production process and started using injection rounds, which allowed it to generate thousands of new products each year.

By the 1990s, however , the business was losing money, partly for its shift away right from traditional model design and into creating licensed intellectual premises. It started out producing pieces based on well-liked movies and video games, just like Star Wars and Winnie the Pooh. But many of these sets had been expensive and turned off fans.

In recent years, the company features jettisoned noncore businesses and increased expense in its key brick toy business. It has also made a push into in-house brands like Ninjago and Relacion Knights as well as partnered with big press companies to make movies and TV shows depending on these topics.

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